⌘K
GETTING STARTED
FIND — Get an Idea
VALIDATE — Hit PMF (Phase 3)
UNIT ECONOMICS — First (Phase 4)
SCALE — Build to ₹1L/mo
AI & AUTOMATION
ANALYTICS & DATA
FINANCE
TOOLS & CALCULATORS
RESOURCES
AI & Automation
70%
Queries Automated
Routine queries handled by AI
<1 min
Response Time
Instant vs hours of wait
24/7
Availability
Never miss a customer query
₹2-5K
Per Month Cost
Vs ₹15-30K for a support agent
| Query Type | Volume | Automation Level | Bot Capability |
|---|---|---|---|
| Order Status | 35% | Fully Automated | Track via order ID, show estimated delivery |
| Return/Exchange | 20% | Mostly Automated | Initiate return, provide label, explain policy |
| Product FAQ | 15% | Fully Automated | Size guide, ingredients, usage instructions |
| Shipping Questions | 10% | Fully Automated | PIN code check, delivery timeline, COD availability |
| Payment Issues | 10% | Partially Automated | FAQ answers, escalate failed payments to human |
| Complaints | 10% | Escalate to Human | Log complaint, route to team, acknowledge empathetically |
Step 1: Choose your platform — WhatsApp Business API + AI bot (like Wati, Freshchat, or Interakt) is best for D2C. Most Indian customers prefer WhatsApp.
Step 2: Build your knowledge base — Upload your FAQs, product details, return policy, and shipping info. The bot is only as good as its knowledge base.
Step 3: Set up integrations — Connect your Shopify store, Shiprocket, and payment gateway so the bot can pull real-time order data.
Step 4: Design escalation rules — Define when the bot should hand off to a human (complaints, payment failures, VIP customers).
Step 5: Test with 50 real queries — Run real customer questions through the bot. Fix gaps in the knowledge base before full launch.
Step 6: Launch & monitor — Start with 50% auto-response, then increase as accuracy improves. Review weekly.