₹1 Lakh Store
⌘K
GETTING STARTED
FIND — Get an Idea
VALIDATE — Hit PMF (Phase 3)
UNIT ECONOMICS — First (Phase 4)
SCALE — Build to ₹1L/mo
    • Scale Dashboard
    • CRO Quick Wins
    • Retention at Scale
    • Team & Hiring Guide
AI & AUTOMATION
ANALYTICS & DATA
FINANCE
TOOLS & CALCULATORS
RESOURCES
  1. SCALE — Build to ₹1L/mo
  3. CRO Quick Wins

CRO Quick Wins

Optimize Before You Spend

Every 1% improvement in conversion rate is worth more than doubling your ad budget. Fix the leaks in your funnel first, then pour more traffic. These quick wins take 1-5 hours each and compound over time.
+15-25% CVR₹0 Extra Spend1-5 Hours EachCompound Returns
Never scale traffic to a leaking funnel. If your CVR is 1.5%, doubling traffic gives you 2x unprofitable orders. Fix CVR to 3% first — now doubling traffic gives you 2x profitable orders.

CRO Quick Wins — Implement These First

OptimizationEffortExpected ImpactPriority
Sticky Add-to-Cart (Mobile)1-2 hours+15-25% CVRDo Now
Product Reviews Widget1-2 hours+20-30% CVRDo Now
Trust Badges (Secure Payment, Free Returns)30 min+10-15% CVRDo Now
Illustrated Size Guide2-3 hours-20% returnsThis Week
Urgency (Limited Stock Counter)1 hour+8-12% CVRThis Week
Free Shipping Threshold1 hour+10-20% AOVThis Week
Product Video on PDP3-5 hours+15-25% CVRNext Week
Live Chat / WhatsApp Button1 hour+5-10% CVRNext Week

Landing Page Checklist

ElementWhy It MattersImpact
Hero Image + Benefit HeadlineFirst 3 seconds sell the productCritical
Social Proof (Reviews Count)Builds trust before scrollingHigh
Clear CTA Above Fold55% of mobile users never scrollCritical
Benefit Bullets (5-7)Skimmers need quick infoHigh
FAQ SectionAnswers objections before they leaveMedium