₹1 Lakh Store
⌘K
GETTING STARTED
FIND — Get an Idea
VALIDATE — Hit PMF (Phase 3)
UNIT ECONOMICS — First (Phase 4)
SCALE — Build to ₹1L/mo
AI & AUTOMATION
ANALYTICS & DATA
FINANCE
TOOLS & CALCULATORS
    • Unit Economics Calc
    • ROAS Calculator
    • AOV Uplift Simulator
    • Margin Waterfall
    • Break-Even Orders/Day
    • LTV Calculator
    • Influencer ROI Calc
    • Inventory Turnover
    • Price-Point Optimizer
RESOURCES
  1. TOOLS & CALCULATORS
  2. All Calculators

Tools & Calculators

Interactive Calculators

All numbers in INR (₹). Enter your actuals to see if your business model works. Every calculator updates in real time.
Unit EconomicsROASLTVBreak-EvenAOVInfluencerInventoryPricing

Quick Calculator — Unit Economics

Selling Price₹599.00
Product Cost−₹150.00
Shipping−₹60.00
Packaging−₹25.00
Payment Gateway (2.36%)−₹14.14
Contribution Margin₹349.86 (58.4%)
RTO Loss (15% rate)−₹46.37
Margin After RTO₹303.49 (50.7%)
Marketing CAC−₹0.00
Net Profit/Order₹303.49
✓ Healthy margins — you can scale profitably

Gateway fee includes 2% + 18% GST. RTO loss = shipping both ways + product cost + packaging + gateway fee, averaged across all orders.

Target: contribution margin >40%, net profit per order >₹100. If margins are thin, consider raising price or reducing costs.

All Calculators

Unit Economics

Selling price, costs, margins, RTO impact — see if your product is profitable

Margin Waterfall

Full cost breakdown from price to net profit with visual waterfall

ROAS Calculator

Is your ad spend profitable? Check return on ad spend and break-even ROAS

LTV Calculator

Customer lifetime value, LTV:CAC ratio, months to recover acquisition cost

Break-Even Calculator

How many orders per day to cover your fixed costs and ad spend

AOV Uplift Simulator

See the revenue impact of bundles, upsells, and free shipping thresholds

Influencer ROI

Is that influencer worth the fee? Calculate true net ROI after all costs including the fee

Price Point Optimizer

Find the right price — margin at different points, charm pricing, competitor comparison