⌘K
GETTING STARTED
FIND — Get an Idea
VALIDATE — Hit PMF (Phase 3)
UNIT ECONOMICS — First (Phase 4)
SCALE — Build to ₹1L/mo
AI & AUTOMATION
ANALYTICS & DATA
FINANCE
TOOLS & CALCULATORS
RESOURCES
05 — Supply Chain
200+
Typical MOQ
What suppliers quote
30-50
Negotiated MOQ
What you should aim for
50%
MOQ Reduction
Achievable with right approach
₹12-25K
First Order Value
At negotiated MOQ
| Strategy | Script | When to Use | Effectiveness |
|---|---|---|---|
| Trial Order | "I want to start with a small trial order of 30 units. If quality is good, I will place regular orders of 200+ units monthly." | First-time supplier | Most Effective |
| Future Commitment | "My monthly demand will be 200+ units. Can we start with 50 as a test batch? I will commit to 3 months of orders." | When you have validation data | Very Effective |
| Higher Price, Lower MOQ | "I understand your MOQ is 200. I can pay 10% more per unit for a batch of 50. Does that work?" | When supplier won't budge on MOQ | Effective |
| Pre-Payment Offer | "I can pay 50% advance for a test order of 50 units. This de-risks it for you." | Building trust with new supplier | Works Well |
| Multiple SKUs | "I want 5 variants, 30 units each. That's 150 total units, just across different SKUs." | When you have multiple products | Creative |
"Minimum 500 units only"
"50% advance for first order"
"No quality guarantee"
"You must use our packaging"
"Price valid for 7 days only"
30-50 units trial order
10-20% advance, COD for rest
Replacement guarantee for defects
Custom packaging at 100+ units
Price locked for 90 days